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Unpacking the social media phenomenon: towards a research agenda - Kietzmann - 2012 - Journal of Public Affairs - Wiley Online Library
K.K Digital Marketing - The Honeycomb model is a great framework for considering social media networks but it is not a decision tree and therefore the final decision as to 'which network
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It Depends - Ian McCarthy's Blog: Understanding the Social Media Ecology: A Honeycomb Framework | Social media community, Social media explained, Social media
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PDF] Social Media? Get Serious! Understanding the Functional Building Blocks of Social Media | Semantic Scholar
![tammyjw on X: "#KBSdigital The honeycomb model is used to evaluate companies' effectiveness on social media platforms. Companies strategies should based on the understanding of customer behaviors and nature of each platforms, tammyjw on X: "#KBSdigital The honeycomb model is used to evaluate companies' effectiveness on social media platforms. Companies strategies should based on the understanding of customer behaviors and nature of each platforms,](https://pbs.twimg.com/media/DVYql2nXUAI1DgO.jpg)
tammyjw on X: "#KBSdigital The honeycomb model is used to evaluate companies' effectiveness on social media platforms. Companies strategies should based on the understanding of customer behaviors and nature of each platforms,
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